Lesson+4

Before: During: After: Advertising Assignment As a class, reflect on the guiding question. Reflect on the essential question.
 * Lesson 4: How has technology and media influenced the way you interact with others/changed societies? **
 * View a commercial, example: http://www.youtube.com/watch?v=2RScQTbWRA4, magazine ad, email spam (Nigerian Email) and dissect for the "tricks" advertisers use to make an ad
 * Health For Life, page 52 "The Impact of Advertising" Article lists some advertising techniques.
 * Make a chart in the classroom with the advertising techniques listed.
 * Read the selections in Media Messages Page 136 - 159, //Nelson Language Arts, Going the Distance//
 * Make jot notes about what they have learned about advertising techniques (not a product). Students can use the classroom chart about the advertising techniques to help with jot notes.
 * Discuss the form of communication that is used to advertise (magazines, radio, TV, Internet). Add these communication devices to the class timeline according to when they were first used.
 * Create a product and design an advertisement to sell your product using the advertising techniques that you have learned about
 * Students can use digital cameras, web cams and other available technology to create any form of advertising for their product
 * ** Extension ** : This assignment could be used in conjunction with another subject area. For example, Science: create a new product using a 2-litre pop bottle and create an advertisement to promote the product.
 * Storyboard template link: http://walledlake.k12.mi.us/aal/ds/storyboard.doc